Social MEdia Bytes #10 – Social Media straddling between Traditional and Innovation

Some international TV channels such as CNN are starting to focus on Arabic Markets by launching an Arabic version of their website in order to follow up with the huge boom of social media in the Middle East. The rapid development of different social media platforms in KSA, as well as the boom of User [...]

Social MEdia Bytes #9 – Are businesses in the Middle East adapting to the rapid changes?

The importance of smartphones, social media platforms as well as applications websites is starting to drive some changes in the way businesses in the Middle East are using these new media.  The rapid changes on how the Arab public is absorbing information, with KSA being the country with the highest Twitter penetration worldwide, are leading [...]

Social MEdia Bytes #8: Social media increasingly influencing Arab people’s behaviour


Internet users base is growing fast in the Arab countries: Most of these users are actively using social media platforms, and some social media services are starting to have a real influence on people’s behavior. Discover more in this week’s latest news on social media in the Middle East! Bahrain forum explores social media innovation. [...]

Social MEdia Bytes #7- More time on the internet, more social media controls, more online threats


Nowadays, people spend time on social media more than watching television. The use of social media is controlled in the Arabic countries in order to protect against pornography or political/social sarcasm. Companies are promoting their role in social media that have a significant function recently. Parents should be aware of the youth use of social [...]

Social MEdia Bytes #6 – Social Media Usage in the Middle East, Saudi Arabia as the World Top Youtube Nation


An important number of studies and reports are starting to emerge around the use of social media in the Middle East ever since the Arab Spring demonstrated the power of sharing real time news. We have been monitoring these changes closely and have gathered some of latest reports and news related to social media in [...]

Social MEdia Bytes #5 – Facebook Users in Arab World, Twitter Frenzy, Saudi and social media privacy, Business innovation through social media…


The social media scene in the Middle East is always on the move. New stats, new studies and reports are showing that people and brands should continuously be looking for a better way to harness the power of social media although there are some restrictions and regulations in some of our countries that can be [...]

11 Principles for a Successful Social Media Strategy at #SocioNetForum Koweit

@patrickattallah with @jeffbullas

I had the honor and pleasure to be invited to speak at the 1st Regional Technology & Social Networking Forum, happening on the 17th and 18th March 2013 in Kuwait. It was very interesting to hear from Fady Kassatly, Principal at Booz&Co, who shared with the audience his experience of how governments in the region can benefit [...]

social4ce at the SocioNet Forum in Kuwait


We are glad to be part of the SocioNet Forum, which will be held at the Regency Hotel in Kuwait on the 16th, 17th and 18th of March. The Forum will bring together scholars, authorities, practitioners and experts to discuss emerging trends and future economic opportunities in technology and social networking and its economic impact [...]

Lebanese Social Media Conversations on Valentine’s Day: Is it Love or Hate?


A few days ago, it was that time of the year again when flowers, chocolate and romantic dinners were at the order of the day. At social4ce, we monitored social media conversations about Valentine’s in Lebanon. The following infographic shows how people are actually talking about Valentine’s Day by unveiling main topics, trends and mixed [...]

Social MEdia Bytes #4 – Hacking, Social media Hoax and Stats About Arab Online Users


“You can buy attention in advertising. You can beg for attention from the media in PR. You can bug people one at a time to get attention when doing sales. Or you can earn attention by creating something interesting and valuable and then publishing it online for free.” – David Meerman Scott, marketing speaker This week, we have a rich [...]